Offering a range of tailored services to help your business establish a strong and authentic brand identity.
Market Research and Analysis
Target Audience Identification: Defining the specific demographics and psychographics of your customers to tailor your branding accordingly.
Competitive Analysis: Evaluating your competitors' branding strategies to identify unique opportunities and differentiate your business.
The strategy services focus on understanding the target audience, crafting an inclusive brand identity, shaping messaging, and providing strategic guidance through workshops and consultations.
Inclusive Design: Ensuring that your branding is sensitive and welcoming to your community, with visuals and messaging that promote inclusivity.
Gender-Neutral Design: Creating a gender-neutral visual language that appeals to a diverse range of individuals.
Consultation and Workshops
Brand Strategy Workshops: Conducting workshops to help your businesses understand how to leverage their branding effectively.
Consultation: Offering personalized advice and solutions to address your specific branding challenges.
Storytelling and Messaging
Brand Narrative: Crafting a compelling and authentic brand story that resonates with your business's values and mission.
Taglines and Slogans: Developing concise and memorable taglines that encapsulate your brand's essence.
The design services encompass the tangible visual elements that bring the brand to life, such as logos, colors, typography, collateral, digital presence, and visual content creation, all while adhering to brand guidelines and providing ongoing support to adapt and refine the brand over time.
Brand Identity Development
Logo Design: Creating a visually appealing and meaningful logo that represents the values, essence, and mission of your business.
Visual Language: Developing a visual narrative that resonates with your brand's identity and audience, considering cultural sensitivities and inclusivity.
Website Design: Delivering a user-friendly and visually appealing website prototype that effectively communicates your brand's offerings and values.
Social Media Graphics: Creating graphics and templates for social media platforms that maintain visual consistency across different channels.
Email Templates: Designing branded email templates for newsletters and promotional campaigns.
Photography Curation/Direction: Providing guidance on sourcing photography or performing photoshoots to ensure that the imagery aligns with your brand's aesthetics.
Visual Content Creation: Designing visual content such as infographics, banners, and illustrations for various marketing materials.
Business Cards: Designing professional and memorable business cards that reflect your brand identity.
Stationery: Creating cohesive print stationery items for a consistent brand experience.
Packaging Design: Designing product packaging that aligns with your brand's identity and offers a unique unboxing experience.
Brand Style Guide: Compiling guidelines on logo usage, color palettes, typography, and design elements to maintain consistency across all brand touchpoints.
Brand Evolution: Assisting your business in adapting your brand strategy as you grow and evolve.
Design Updates: Providing design updates and modifications to keep your brand fresh and relevant.
Want to find out how your business can take shape?
I offer a 1-hour initial consulting session FOR FREE!